Speculative concept
Plumber · Reading
G & N Plumbing
Established Reading plumber with Gas Safe and Worcester Bosch accreditations — redesigned for 24/7 emergency CTA and mobile enquiries.
- 24/7 emergency CTA
- Gas Safe badges
- Service showcase
Concept work
See how better website decisions change the impression
These are speculative concepts based on real businesses and public information, not completed client projects. They demonstrate the same credibility-first thinking we apply to a free homepage concept.
We also work with hospitality and other service SMEs. The examples below reflect the concepts currently available, not a limit on the sectors we support.
Speculative concept
Speculative concept
Hair Salon · Wokingham
Mac's Hair and Beauty
Wokingham unisex salon with cluttered Wix layout — clean booking-focused redesign with dual locations and gallery.
- Online booking
- Dual locations
- Gallery showcase
Speculative concept
Window Cleaner · Bracknell
Gary Mabbott Window Cleaning
40-year Bracknell window cleaner with dated legacy site — modern redesign with before/after gallery, service plans and quote form.
- Quote request form
- Before & after
- Recurring service plans
Double glazing
Bracknell Windows
Double glazing · Bracknell
Bracknell Windows
Family-run double glazing specialist with product showcase, FENSA trust signals and quote form UX.
- Product showcase
- FENSA trust signals
- Quote form UX
Plumber
Silva Plumbing & Heating
Plumber · Reading
Silva Plumbing & Heating
Reading plumber with a dated Wix site — redesigned with Gas Safe trust signals, emergency CTA and mobile-first layout.
- Gas Safe badges
- Sticky call button
- Emergency section
Electrician
A.M. Electrics
Electrician · Hungerford
A.M. Electrics
NICEIC approved electrician in West Berkshire — sparse Wix site rebuilt with clear services, EICR page and sticky phone CTA.
- NICEIC badges
- EICR services
- Sticky phone header
Hair Salon
The Hair Shop
Hair Salon · Woodley
The Hair Shop
Unisex salon on Headley Road with a dated Hibu template — modern redesign with online booking, prices and gallery.
- Online booking
- Price list
- Style gallery
Painter & Decorator
Stan Taylor Decorating
Painter & Decorator · Newbury
Stan Taylor Decorating
Newbury decorator since 1977 with keyword-stuffed legacy site — clean portfolio-led redesign with project gallery.
- Project gallery
- 45+ years experience
- Click-to-call hero
Cleaner
Thai Dee Cleaning
Cleaner · Thatcham
Thai Dee Cleaning
Domestic cleaning on outdated Google Sites — modern site with service checklist, WhatsApp contact and local trust.
- Service checklist
- WhatsApp CTA
- Local trust signals
Painter & Decorator
Crown Decorating
Painter & Decorator · Bracknell
Crown Decorating
Geo-spam template with broken contact form — clean portfolio-led redesign with Bracknell & Pangbourne focus.
- Interior/exterior portfolio
- Working contact form
- Local service areas
Cleaner
Busybee Cleaning
Cleaner · Windsor
Busybee Cleaning
Legacy HTML site with broken layout — modern redesign with domestic/commercial services and clear quote form.
- Domestic & commercial
- Service area map
- Quote form above fold
Plumber
JB Plumbing & Bathrooms
Plumber · Sandhurst
JB Plumbing & Bathrooms
Sparse unfinished Wix site — complete services page, bathroom gallery and WhatsApp CTA.
- Bathroom gallery
- Complete services
- WhatsApp CTA
Window Cleaner
MBG Window Cleaning
Window Cleaner · Reading
MBG Window Cleaning
Wix site with editor artefacts — professional redesign with quote form above fold and before/after gallery.
- Quote form above fold
- Before/after photos
- Husband & wife team
Speculative concept
Hair Salon · Woodley
Parrot Studio
Dated WordPress salon site — mobile-first redesign with booking CTA, services and style gallery.
- Book appointment CTA
- Style gallery
- Boutique salon feel
Speculative concept
Accountancy · UK
KBN Accountants
Professional-services concept focused on clarity, expertise and making it easy for prospective clients to start a conversation.
- Professional positioning
- Service clarity
- Consultation journey
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